Casino Game Aggregators: What Are They & Why They Matter?

Casino Game Aggregator

A casino game aggregator collects games from multiple developers and offers them in a single unit to an online casino. It enables online casinos to easily access and offer a wide variety of gaming options.

  • Slots
  • Card games
  • Live dealer games
  • Roulette

and a hundred more…

You need them all if you are running an online casino. Not just that! You need multiple options for each game.

Because that’s what the target audience demands.

Sounds like too much work?

Well, it used to be, but not anymore. You have casino game aggregators to your rescue.

Casino game aggregation is like a jump-the-queue pass. They save you the hassle of getting each game from different companies. You’d have to set up separate deals, and systems, and do a lot of tech work.

Let’s understand how casino game aggregators are changing the game for iGaming operators.

Casino Games Aggregation: A Brief Overview

An online casino aggregator combines popular casino games from many game providers in one place.

Operators can provide access to different types of slot games, table games, and live dealer games to their players through a single API.

And that too without managing multiple provider relationships.

#LessOperationalWork

The platform handles payments, reports, and compliance with rules. It makes running an online casino much easier.

#StreamlinedEfforts

They manage game updates, and data handling, and work smoothly on all devices.

#ValueForMoney

These platforms use connections like Single APIs or Plug-and-play APIs that save time and money.

Importance Of Collaborating With Casino Games Aggregator

Save time, cut costs, and grow your casino faster – there are so many benefits of casino game aggregators. Let’s understand how it can be a great move for operators.

1) Expand Business Reach with Diverse Games

Want more players? You need more games.

This market is all about ‘supply and demand’. You keep offering the players good entertainment and they keep coming back.

An iGaming solutions aggregator gives you instant access to thousands of titles. You get classic slots, trending live dealer casinos, and more.

This variety attracts different players. It appeals to table game lovers and slot fans seeking the latest releases.

Players today expect endless choices and entertainment options.

By offering everything from progressive wins to themed slots, you create a perfect match for every visitor.

Also, this game selection helps even out revenue. Different game types attract players at different times and seasons.

2) Tap Into New Markets Effortlessly

Entering new markets used to mean months of paperwork and setup.

With a casino games aggregator, you get games that are already approved for different regions.

The aggregator’s expertise means you’ll have games that resonate with local preferences and comply with regional regulations.

Whether it’s adapting to cultural preferences in Asia or meeting strict European compliance standards.

3) Streamline Operations Through Centralized Solutions

Managing an online casino becomes much simpler with one central system.

Instead of logging into different platforms to check games and reports, you get everything in one place.

How?

Whether you are using a turnkey, a custom or a white label casino platform a single casino game API fetches all the essential data.

Thus, one dashboard displays everything you need to know.

Your team spends less time on daily tasks and more time improving player experience.

This centralization extends to customer support, game performance monitoring, and financial reporting.

You can quickly spot trends, address issues, and make data-driven decisions without switching between multiple systems.

4) Cut Down Licensing and Management Efforts

Skip the headache of dealing with multiple game providers.

A casino games aggregator already has agreements with them. It saves you from lengthy contract negotiations.

You get one contract, one integration, and one point of contact.

This means less paperwork, fewer meetings, and more time to focus on running your casino.

The simplified structure also reduces legal costs and compliance overhead.

Instead of maintaining relationships with dozens of providers, you have a single partner who ensures everything runs smoothly.

5) Ensure Player Trust with Certified Games

A player wants to know if their games are fair.

Ideal casino aggregators only work with tested and RNG-certified games with trusted providers.

They regularly check game performance and security.

This means you can confidently tell your players that every spin, card dealt and bet placed is completely fair and secure.

The casino games aggregator maintains relationships with leading testing laboratories and certification bodies. It ensures continuous compliance with industry standards.

6) Use Data to Optimize Revenue and Engagement

Make smarter business decisions with detailed player data.

See which games make the most money, when players play the most, and what keeps them coming back.

Casino aggregators give you simple tools to understand this information.

Use these insights to improve your game selection and keep players happy.

You can analyze peak playing times, preferred bet sizes, and game-switching behaviour to optimize your promotional strategies.

7) Easily Upgrade Your Platform for Growth

Adding new features or games becomes simple.

Aggregators constantly update their systems with the latest technology and games.

When you want to grow, you don’t need to rebuild everything.

Just pick the new features you want, and they handle the technical work.

Your platform stays modern without major disruptions.

This flexibility extends to adding new payment methods, loyalty programs, or promotional tools.

The modular nature of casino games aggregator platforms means you can test new features in specific markets or player segments before rolling them out broadly.

8) Gain Access to Leading Game Providers Instantly

Getting games from top providers usually takes months of negotiations.

With a casino aggregator, you get instant access to the biggest names in iGaming.

They’ve already done the hard work of partnering with providers.

You can offer popular games from day one, helping you compete with bigger casinos right away.

The immediate access includes not just the games themselves but also promotional tools, tournament capabilities, and jackpot systems.

How To Choose A Casino Games Aggregator?

Want to add more casino games to your platform? Let’s understand what matters the most when choosing an aggregator to help your business grow.

1) Explore The Range Of Games

When choosing a casino games aggregator, their game selection can make or break your platform’s success.

A strong portfolio should cover everything from slots to live dealer games. Offer a healthy mix of classic favorites and new releases.

Take time to go through their catalog and partnerships with top game developers. It’s what will keep your players coming back.

Look for unique games that set you apart from competitors, and check how often they update their game library with fresh content.

Pay attention to game performance metrics and player engagement statistics they can provide.

2) Verify Licensing And Accreditation

Don’t let licensing be an afterthought.

Your casino aggregator’s compliances directly impact your operation’s legitimacy.

Secure proper gaming licenses in your target markets. Check their track record with regulatory bodies.

This step might seem tedious, but it’s important for running a secure and trustworthy gaming platform.

Consider their approach to responsible gaming features and data protection measures.

Review their audit history, any past regulatory issues, and certificates to operate, especially in your targeted jurisdictions.

Their compliance standards should match or exceed your market’s requirements.

3) Prioritize Easy Integration

Integration shouldn’t give you headaches.

The right casino games aggregator provides clear APIs, comprehensive documentation, and reliable technical support.

Consider how long the integration typically takes and what kind of assistance they offer throughout the process.

Remember, a smooth setup saves you time and resources.

Ask about their testing environment, sandbox access, and the level of customization available.

A good integration process includes thorough testing phases and clear communication channels.

4) Focus On Scalability

Think about your future growth when choosing a casino games aggregator.

Their system should handle your current needs and support expansion without breaking a sweat.

Pay attention to their performance when high user volume breaks and their ability to scale services as your player base grows.

Good infrastructure now means fewer headaches later.

Ask about their server capabilities and backup systems.

Additionally, consider their uptime guarantees and disaster recovery protocols.

5) Understanding Pricing And Revenue Models

Let’s talk money.

Get clear on the aggregator’s fee structure and revenue-sharing approach.

Compare setup costs, monthly fees, and commission rates between providers.

Make sure their pricing aligns with your business models and leaves enough room for profit.

Don’t forget to check for any hidden costs or minimum requirements.

Understand their payment terms, settlement periods, and reporting systems.

Consider how they handle currency conversions and payment processing fees.

6) Verify Compatability With Your Casino Platform

Your aggregator’s solutions need to marry well with your existing setup.

Check how nicely it integrates with your current platform, payment systems, and management tools.

A good provider offers flexible solutions that fit your specific technical requirements without forcing major changes to your existing infrastructure.

7) Assess Industry Reputation & Client Reviews

A solid reputation speaks volumes.

Look into what other operators say about that aggregator, their industry accolades, and their financial stability.

Check how long they’ve been around and how they handle customer support issues.

Past performances often indicate what you can expect from the partnerships.

If possible then look for case studies and success stories from similar operators.

Pay attention to the way they communicate and their response time during the evaluation process.

Leading Casino Game Aggregators: Top 5 Picks

Let’s explore the top five casino game aggregators that make it easy for operators to access thousands of games. Read on.

1) SoftGamings

SoftGamings is a casino software platform that offers game integration services through a unified API.

They work with 250+ game providers and have over 10,000+ casino games.

Instead of casinos having to integrate games from each provider separately, SoftGamings acts as a middleman. Thus, offering faster integration, better rates, and 24/7 support.

They also provide solutions for, white label casino platforms, turnkey casinos, and cryptocurrency gaming platforms.

2) Softswiss

Softswiss game aggregator is a platform that has collaboration with 280+ providers. Thus, it connects online casinos with them through a single API integration.

Launched in 2015, it offers 23,500 casino games and serves 550+ clients.

The platform provides 24/7 customer support, tournament tools, and crypto-friendly gaming options.

It’s certified for multiple countries and has won awards for being the best aggregator platform in 2022-2023.

3) Digitain

Digitain offers a casino games aggregator platform that helps businesses start online and mobile casinos quickly.

It provides over 10,000 casino games including, live dealer options, through a single system.

The platform supports multiple languages and currencies. It has customizable features and includes tools for managing bonuses and promotions in iGaming.

They partner with major game providers like Betsoft, EGT Interactive, and Amatic.

4) NuxGame

NuxGame offers casino game aggregation services through API. It connects operators to 130+ game providers and 13500+ casino games.

Their platform features efficient back-office management, 24/7 technical support, and analytics tools.

They provide turnkey casino software solutions legal services, and player retention tools.

The services simplify game integration for casino operators while offering detailed gaming software solutions and content management capabilities.

5) GR8 Tech

GR8 Tech provides casino aggregation services that connect gaming operators to 175+ providers and 15000+ games through a single API.

Their platform includes bonus engines, tournaments, and jackpot features to boost player engagement.

They offer 24/7 support with quick response times, handle 20,000+ bets per second, and maintain 99.96% uptime. Thus, simplifying casino operations for businesses.

Who Should Go For Casino Games Aggregator?

Casino game aggregator's target audience

The Core Audience of Casino Game Aggregators

Who really needs a casino games aggregator?

Let us paint a picture of the few main players who benefit from that tool.

First, we have B2B players, such as iGaming operators. These companies create the gaming platforms that other businesses use.

A games aggregator is helpful for them because it can help them launch games in multiple jurisdictions and ensure each game meets local regulatory requirements.

Next are those in B2C space such as online casinos or land-based casinos moving online. These are the online casinos where people go to play games.

For them having a games aggregator is like having one key that opens all doors.

Instead of dealing with many different game companies separately, they can get all the games they want in one place.

This means they can start their casino faster and offer more games to their players.

Then there are B2B2B players including white label or turkey solutions providers. They sell casino platforms to smaller gaming businesses.

They are like the middle guys who help small and medium companies get started.

These smaller companies often can’t directly work with big game makers, so getting everything in one package is perfect for them.

Out of these three B2B casinos get the sweetest deals from game aggregation.

Why?

Because they need to keep many players happy at once.

With game aggregation, they can create custom game packages for different clients as easily as making a playlist.

They maintain just one while serving up different gaming menus to each client.

Using a games aggregator makes everything run smoother for everyone.

Wrapping Up…

In a nutshell, casino game aggregators act as bridges between game developers and online casinos.

By bringing together a vast library of games from various providers, it empowers casinos to create an engaging experience for players.

This not only enhances player satisfaction but also drives innovation within the iGaming industry.

Enjoy diverse games via PieGaming's casino software

Access multiple games with PieGamings casino software

FAQs

  • Can a casino game aggregator provide live dealer games?

    Yes, many casino game aggregators offer live dealer games, enabling real-time gaming experiences.

  • How can I find out if an online casino uses a game aggregator?

    Check the casino’s website for aggregator partnerships or look for games from multiple developers.

  • Is there a cost associated with using a casino game aggregator?

    Yes, costs typically include monthly fees and revenue sharing, but aggregators often negotiate better rates with the game developers.

  • Should startup operators work with game aggregators?

    Yes, aggregators help startups by simplifying integration, reducing costs, and quickly providing diverse game options.

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Casino Game Aggregators: What Are They & Why They Matter?

Palak Madan

Palak Madan is a enthusiastic writer at PieGaming. With over 2+years of experience crafting engaging content and a strong literature background, Palak brings a unique perspective to the world of words. Her ability to blend creativity with strategic thinking has made her a sought-after content creator. She's eager to dive deep into the intricacies of iGaming software, uncovering the stories behind the technology and translating complex features into compelling narratives.

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